Companies that kept policies did just as well financially, even after Trump’s executive order, as those that didn’t
Conservative backlash was supposed to put an end to the diversity, inclusion and equity (DEI) movement as companies were warned “go woke, go broke”.
In January 2025, Donald Trump delivered a death knell, ending DEI within the federal government with executive orders and threatening to target companies that still supported it. Companies including Google, Goldman Sachs, McDonald’s and Walmart that had embraced DEI years earlier fell into line and announced an end to their policies.
But new research published on Friday and shared exclusively with the Guardian found that companies that resisted the pressure and kept their DEI practices, including Costco, Apple and Delta Air Lines, performed just as well as their competitors who pulled back.
No corporation is pro-working class.
That being said, some are certainly worse than others.
I will forever remain a loyal Costco member if they keep up their pro-consumer practices, including keeping their DEI programs.
https://dailyiowan.com/2025/03/30/workers-accuse-coralville-costco-of-union-busting/
And AFAIK you can’t just get a job at Costco anymore (unless it’s something very specific that requires certain education /skill?), you have to work 1-2 years as contractor and hope to get an offer.
If you know what’s worth getting and what isn’t at Costco, membership is still a good deal and if you know your spend, even just 3k a year, it’s worth being executive member over regular, as you get it back (60+) in cashback, but they are enshittifying at breakneck speed.
I work at a Costco and we pretty regularly hire people with little to no experience so I’m not sure where you heard that first part. But they’re still a corporation and corporations suck so not defending them
In NA or somewhere else?